Casa di Keri » Uberflip Blog » 12 People Proving That Content Marketing Is More Than A Buzzword [SlideShare]

12 People Proving That Content Marketing Is More Than A Buzzword [SlideShare]

April 9, 2014 Jose Antonio Sanchez

Miley Cyrus twerking, people taking selfies, thousands of fans following shows like Game of Thrones and Breaking Bad… The last couple of years have brought us plenty of trends. Content marketing might be one of them but it is also here to stay.

According to a recent survey by Curata, over 70% of marketing organizations indicate that they will increase their spend on content marketing in the next few years. As content marketing matures, best-in-class marketers are also rapidly evolving their organizations to create and share unique and relevant content.

Content marketing is becoming a time-tested strategy for attracting, engaging and capturing the hearts of customers. Here’s a list of successful advocates of content marketing – 12 people who are proving that it is more than just a fad.

About the Author

Jose has seven years of experience in cross-platform media and marketing. He's responsible for the development and implementation of marketing campaigns.

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